“She really does see trends before anyone else”

Futurist of the Me:chine Age | Philosopher of Identity | Founder of Futuremade
Global Gurus Top 30 Futurist | Forbes Top 50 Female Futurist

Tracey Follows is a globally recognised futurist and philosopher of identity whose work has evolved from analysing trends to building an entirely new world framework for the synthetic age. Known for her strategic foresight for global brands, media, and governments, Tracey is now the creator of Me:chine World - a philosophical, practical, and soon-to-launch curriculum exploring the next evolution of identity in the C21st.

Tracey’s original concepts, which include the Me:chine Self (the synthesis of the machinable and unmachinable self that inhabits a machinic world) have positioned her as one of the most distinctive thinkers redefining human agency, sovereignty, and personhood for the decades ahead. And her award-winning podcast is now broadcasting the Me:chine Dialogues.

Her work has significant global impact. In 2025, as Chair of the UN/ITU Cross-Technology Working Group, she helped deliver the world’s first Global Digital Citiverse Framework, shaping international policy, ethics, and standards for virtual worlds and digital innovation. She was the futurologist for the Royal Academy of Engineering’s Future of Engineering 2050 campaign and she continued to advise a wide range of organisations across sectors and industries as diverse as pensions, asset management, housing, defence and security, grocery, formula one, property, finance and delivered a standout project on The Future of Health 2040 in Canada.

A compelling communicator, Tracey is one of two Resident Futurists covering products of the future on BBC Radio 4’s Dough, with media appearances in 2025 including CNN, BBC News, BBC Front Row, BBC 5Live, and exclusive interviews in The Sun and The Mirror. A popular keynote speaker she has spoken at the United Nations, U.S. State Department, FT Global Boardroom, Nobel Visions, FT Tech Live, FT Wealth Management, Finovate and Fortune Brainstorm AI, and delivers strategic foresight in executive programmes at London Business School and leading corporate academies.

Tracey is the author of The Future of You and host of the award-winning podcast of the same name (winning Best Tech Show, Independent Podcast Awards 2023). Her new major work, Me:chine, extends her philosophical system into a practical and educational framework - forming the foundation of a new curriculum for identity and agency in the synthetic century.

Across her career, Tracey Follows has moved beyond trend commentary to create a generative worldview that helps leaders and institutions understand not only where the world is heading, but who we must become to inhabit it.